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Chicco strengthens Commitment to Children’s Oral Health with PhysioForma® Pacifier Study

Chicco reaffirms its commitment to the safety and well-being of babies with the publication of an in-depth scientific study that confirms the effectiveness and safety of its PhysioForma® pacifier line.

Titled “Biomechanical analysis of different pacifiers and their effects on the upper jaw and tongue” the study validates the unique geometry of the PhysioForma® pacifier for the physiological growth of the palate and balanced oral development, reducing the risk of dental malocclusions.

Conducted in collaboration with the Chicco Research Center the study demonstrates how the unique design of the PhysioForma® pacifier promotes physiological palate growth and balanced oral development, helping reduce the risk of dental malocclusions.

With over 60 years of experience and a continuous dedication to innovation, Chicco feels a responsibility to provide parents with clear, evidence-based information.

The results of this study are unequivocal: the PhysioForma® pacifier, with its anatomical-functional shape, lateral curves, and central concavity, allows the tongue to position correctly on the palate.

This positioning stimulates symmetrical and physiological movement, which is crucial for the harmonious development of a baby’s orofacial structure, confirming the efficacy of the PhysioForma® design in supporting children’s oral health.

The study details how the PhysioForma® pacifier promotes physiological palate growth and balanced oral development, in contrast to other pacifier geometries that may induce asymmetric tongue movements and orofacial imbalances.

“At Chicco, science and innovation are at the heart of everything we do. This study not only validates the unique design of the PhysioForma® pacifier but also reaffirms our commitment to developing solutions that actively support healthy development from the first days of life, while giving parents the confidence that they are making the best choice for their child’s well-being”

says Filipa Remígio, Co-CEO of Artsana Portugal and Spain.

The scientific validation of the PhysioForma® pacifier is further strengthened by collaboration with dentist Marta Simões, a key advocate for Chicco PhysioForma® pacifiers.

To accompany the study’s release and boost parental confidence, Chicco launches a new digital campaign under the tagline “Pacifiers Approved by the Little Experts.”

Created by the agency Judas, the campaign highlights approval from both babies and parents, who choose the Chicco PhysioForma® pacifier daily for its comfort, safety, and proven benefits.

Chicco reiterates its commitment to offering products that combine the latest scientific research with maximum safety and comfort, ensuring the best support for healthy baby development.

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