A collaboration between Men’s Creative Directors Pharrell Williams and NIGO, it is an artistic manifestation of a friendship for life.
The proposal stages a symbiosis between an archivist and a point of reference: NIGO, whose vast archives of twentieth-century workwear inform the collection, and the stylistic expression of Pharrell Williams as a representation of the duo’s shared history in streetwear.
Demonstrating a cross-pollination between the House and the two collaborators, the collection is an expression of the LVERS philosophy that defines the creative ecosystem of the Louis Vuitton Studio Prêt-à-Porter Homme: a community of likeminded humans connected by an appreciation for the discernment, savoir-faire and travel that continues to fuel future creativity.
Representing the LVERS ideology, the cast features a diverse group of humans embodying the generations of tomorrow.
