Elisabetta Franchi La Mia Bambina Unveils The SS25 Campaign

Introducing 'Dual Soul' – A Perfect Blend of Sophistication and Fun

The Spring Summer 2025 collection by Elisabetta Franchi La Mia Bambina is a celebration of the perfect blend between elegance and romance, softness and strength, with a hint of irony reflecting the unique personalities of it’s young wearers.

At the heart of the collection is the flower, reimagined in various forms: from vibrant prints to 3D appliqués and the elegant gold label, embroidered on organza. It symbolizes renewal and femininity.

The campaign tells the story of a carefree little girl who embraces her sophisticated style. Dreamy dresses merge with a playful spirit and strong personality. Continuing the emotional journey from previous seasons, the Elisabetta Franchi girl is versatile, free to express herself authentically, always with a touch of refinement..

With a playful and carefree approach, the collection welcomes the new season with a clear message: don’t take life too seriously!

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