Unveiled at an exclusive event atop Lisbon’s SUD, the campaign marks a fresh chapter for the brand, celebrating natural beauty, body positivity, and the joy of summer.
On May 15, Women’secret hosted a sun-soaked soirée by the pool at SUD Lisboa, with the Tagus River providing a stunning backdrop.
Kika, the guest of honor, radiated charm and confidence, embodying the spirit of the new collection.
The event also welcomed around 50 digital influencers, including the stylish Caetana Botelho Afonso, known for her unique mix of prints and tones.
Caetana features in the campaign’s dreamy visuals, capturing idyllic moments between the beach and the tranquility of Portugal’s coastal villages.
The campaign also features Spanish actress Nicole Wallace, returning for the second consecutive year.
Under the slogan “Beaches Without Comments” Women’secret envisions an ideal beach where bodies aren’t judged, and relaxation is paramount.
emphasizes Marise Passão, Commercial Director of Women’secret Portugal.
Women’secret’s summer lineup dazzles with shimmering textures – the season’s standout trend – alongside vibrant colors and bold patterns.
With revamped designs and silhouettes, the collection brings freshness, style, and on-trend looks to summer wardrobes.
Discover the full collection and embrace a summer of authenticity and style!
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