Which game are we playing today?
For AW25, Bobo Choses invites you to play. Introducing Tic-Tac-Toe: a collection where rules are made to be rewritten, pieces are meant to be mixed, and imagination has no limits.
Inspired by the magic of games, this season celebrates play as the purest form of freedom and creativity.
From cozy baby essentials to bold kid staples, from festive party looks to technical ski-ready gear, every piece is designed for movement, self-expression, and fun.
It’s not just a collection, it’s a playground.
It’s about breaking norms, mixing the unexpected, and creating new stories with every move.
In a world where kids see things differently, games become the language of connection, courage, and creativity.
The AW25 collection is a complete wardrobe made for bold players and big dreamers.
Everyday staples meet standout styles, all built with comfort, versatility, and that signature Bobo Choses twist.
Think:
Elevated outerwear for outdoor adventurers
Knitwear with attitude
Ski gear that’s functional and fun
Cozy babywear for tiny explorers
Special occasion looks made to move
And let’s not forget the exclusive capsules:
Branded: A graphic, colorful spin on the Bobo identity
FUN: A festive, toy-inspired drop full of joy, nostalgia, and holiday spirit
And this season, a brand-new storytelling book brings Tic-Tac-Toe to life.
It’s a celebration of how play connects us, challenges norms, and sparks creativity.
A must-read for little rule-breakers and daydreamers.
AW25 is packed with versatile pieces that turn comfort into a statement:
Sweatshirt dresses with polo collars
Quilted cocoon joggers
Pleated midi skirts and flared trousers
Button-up jacquard vests and soft cardigans
Relaxed woven pants with playful details
The outerwear is made for adventures big and small: reversible vests, fleece-lined jackets, shearling-style coats, and new ski-ready sets — 100% recycled, waterproof, breathable, and built for fun on the slopes.
Blues from lilac to navy
Pops of blush pink, brick brown, and firetruck red
Washed greens, greys, and deep khakis
New melange tones for extra richness
Prints draw from childhood memories: dominoes, dice, goose games, Mr. Pencil, and whimsical fantasy quotes.
The FUN capsule brings Christmas jacquards and wooden toy-inspired illustrations.
Expect comfy, oversized cuts that let kids move freely, layer up, and play hard.
Made for cozy days and little discoveries, the collection features:
Organic cotton bodysuits
Breathable footed leggings
Crossover tops with no-fuss necklines
Newborn to 24M sizing (with expanded 0–12M range)
Unisex styles for everyday mix-and-matching
Gentle, stretchy fabrics like ribbed knits, brushed fleece, and double-faced jersey
It’s a colorful, creative universe built around movement, imagination, and the joy of being a kid.
Let the games begin.
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